We posted the recent story about H&M and the complaint doctors had about the images (here). It turns out, street artists took in their hands to illustrate a clear message. Check it out! What a clever and simple way to communicate the counter point.
Recently, H&M’s recent campaign is causing an outrage (what isn’t these days?), this time from doctors. Why? The super tanned look is a dangereous image to portray to people. Also, they refer to people with such an addiction as “tanorexic”.
Well, at least this means less retouching. Wait, that’s a bad thing. Damn computer generated people taking my job!
It looks like H&M did something interesting. Notice any similarities? That’s right, they’re all the same poses. That’s because they were all computer generated. They just had to paste the models head on them, it bypassed the photography, modeling, and retouching.
Damn, computer generated people are going to replace everyone! (not).
The bodies of most of the models H&Mfeatures on its website are computer-generated and “completely virtual,” the company has admitted. H&M designs a body that can better display clothes made for humans than humans can, then “dresses” it by drawing on its clothes, and digitally pastes on the heads of real women in post-production. For now — in the future, even models’ faces won’t be considered perfect enough for online fast fashion, and we’ll buy all of our clothing from cyborgs. (This news sort of explains this.) But man, isn’t looking at the four identical bodies with different heads so uncanny? Duly noted that H&M made one of the fake bodies black. You can’t say that the fictional, Photoshopped, mismatched-head future of catalog modeling isn’t racially diverse.